JHersh and Marketing Campaigns
Once you have established your identity through branding and created a main hub for information on your website, it is time to implement marketing campaigns. Marketing campaigns are a well thought out, scheduled means of communication, addressed to a targeted audience, in order to fulfill a specific objective. Objectives such as, raising a certain amount of money, within a certain time frame. Or offering a new product / service for your existing customer base to purchase.
What specific goal would you like your business or organization to accomplish? JHersh can develop a pointed message through written content and visual elements. Offer a comprehensive schedule to regularly spread the information across multiple platforms; based on your targeted audience. Then, install the content into various communication routes (media releases, E-mails, social media posts, posters, invitations,etc.).
The steady influx of consistent messages, through a variety of avenues, enhances visibility. It seems the experts are ever moving the goal post on how many times a customer needs to see an advertisement before acting upon it. There is so much noise in our culture. So many cookie cutter approaches. It can be difficult to get prospective clients to “hear” you. Quantity seems a must. While quality will set you apart. When you are looking for a quality campaign to distinguish you from your competition, contact JHersh.
